Racially-targeted voter suppression ads likely decreased 2016 election turnout
Targeted digital voter suppression advertisements from undisclosed organizations likely shaped turnout during the 2016 presidential election, a new study has found.
The ads mainly targeted Black, Native American and Latino potential voters living in battleground states like Wisconsin.
Three researchers from the University of Wisconsin-Madison and a professor who previously studied at the school authored the study.
The Proceedings of the National Academy of Sciences published the report Monday. It links user exposure data and individual voter turnout records to determine the targets of digital voter suppression and its impact on voter turnout.
https://www.wpr.org/news/racially-targeted-voter-suppression-ads-online-2016-election-turnout-wisconsin
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