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Intractable

(1,274 posts)
Tue Jun 17, 2025, 09:56 AM Jun 17

Trump Mobile: A Gold-Plated Facade for in New Branding Hustle From The White House [View all]

https://livenewschat.eu/trump-mobile-gold-plated-facade-for-in-new-branding-hustle/

Behind the Gold and the Hype: It’s Just Another Licensing Deal

If you’ve followed the Trump business playbook, you know the formula: take a generic product, slap the Trump name on it, and market it as the next big thing for “real Americans.” The new Trump Mobile phone and wireless service is the latest—and perhaps most brazen—example of this strategy. But peel back the gold-plated branding, and what you find is a product that’s neither new nor revolutionary. In fact, it’s not even made by the Trump Organization.


The Reality: Trump Mobile Is Just a Name—Not a Phone Company

Let’s get this out of the way: the Trump family is not building a phone, running a wireless network, or even designing the technology. Trump Mobile is a classic licensing deal. The Trump Organization is simply renting out its name to a Florida-based company, T1 Mobile LLC, which is itself piggybacking on the infrastructure of the big three U.S. carriers—AT&T, Verizon, and T-Mobile. The “T1” phone, with its gold finish and etched American flag, is just a rebranded Android device, likely manufactured in China, despite the family’s loud claims of “Made in the USA”.
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