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Bari Weiss' much-hyped CBS News town hall with Erika Kirk was a massive ratings flop [View all]
According to Nielsen, the Saturday night town hall saw a 41 percent decline in in the key 25-54 advertising demographic compared to the network’s standard programming in that time slot year to date
At the end of her heavily promoted Saturday night town hall with Erika Kirk, CBS News editor-in-chief Bari Weiss promised viewers that there would be “many more conversations like this in the weeks and months ahead” on the network.
“So stay tuned. More town halls, more debates, more talking about the things that matter,” the anti-woke former New York Times op-ed writer declared.
However, based on the soft ratings from the Kirk event, one wonders just how much appetite the network’s leadership will continue to have for Weiss-led television specials.
According to early numbers from Nielsen’s Big Data + Panel measurement, the one-hour CBS News town hall – which aired on Saturday at 8 p.m. ET – drew 1.548 million total viewers and 237,000 in the coveted advertising demographic of viewers aged 25 to 54. Those numbers rose to 1.867 million viewers overall 265,000 in the advertising demo when Nielsen released its final numbers Tuesday afternoon.
https://www.independent.co.uk/news/world/americas/us-politics/bari-weiss-erika-kirk-cbs-news-ratings-b2885768.html
At the end of her heavily promoted Saturday night town hall with Erika Kirk, CBS News editor-in-chief Bari Weiss promised viewers that there would be “many more conversations like this in the weeks and months ahead” on the network.
“So stay tuned. More town halls, more debates, more talking about the things that matter,” the anti-woke former New York Times op-ed writer declared.
However, based on the soft ratings from the Kirk event, one wonders just how much appetite the network’s leadership will continue to have for Weiss-led television specials.
According to early numbers from Nielsen’s Big Data + Panel measurement, the one-hour CBS News town hall – which aired on Saturday at 8 p.m. ET – drew 1.548 million total viewers and 237,000 in the coveted advertising demographic of viewers aged 25 to 54. Those numbers rose to 1.867 million viewers overall 265,000 in the advertising demo when Nielsen released its final numbers Tuesday afternoon.
https://www.independent.co.uk/news/world/americas/us-politics/bari-weiss-erika-kirk-cbs-news-ratings-b2885768.html
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